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Stay opted in and keep up to date with all things Ashford United

Posted in News on 23rd May 2018

New data protection laws mean that some Ashford United supporters will need to ‘opt-in’ before Friday, May 25th in order to continue receiving news and updates from the club.

The new data protection laws will also require us to provide you with the ability to opt-out every time we make any form of direct marketing communications to you.

Below are a number of questions and answers that explain how fans can ‘opt-in’ and why it is important to do so…

If you are already a subscriber to our e-newsletter, then please check your inbox for your opt-in email! If not, then you can…

Sign up to the Newsletter via the subscription form on the home page of the club website.

What does ‘opt-in’ mean?

‘Opt-in’ means you are consenting to the club contacting you with any updates, news, special offers or upcoming events at Ashford United.

Why am I having to opt in now?

As of Friday, May 25th, new data protection laws mean that the club require the consent of supporters in order to contact them. Without opting in before 11:59pm on Thursday, May 24th, supporters will no longer receive any notifications or updates from the club.

How do I opt in? 

If you are already a subscriber to our e-newsletter, then please check your inbox for your opt-in email! If not, then you can…

Sign up to the Newsletter via the subscription form on the home page of the club website.

Who doesn’t need to opt in to keep receiving updates?

If they wish to be, then everyone would need to opt-in. Anyone who was an existing subscriber to the Ashford United Football Club newsletter would still need to opt-in to continue to receive updates, as would anyone who wasn’t an existing subscriber.

Why should I opt in?

Supporters should opt-in to ensure that they can keep up to up to date with all of the latest news and offers at the club. Any important information or special offers will be shared with fans who have opted in via email or other means, such as post. Fans who do not opt-in will not be contacted with any updates.

When do I need to opt in by?

Data protection laws will change at 00:00 on Friday, May 25th, so all supporters who wish to opt in will need to do so before this time. Although this does not necessarily mean you can’t opt-in again at a later date.

What happens if I do nothing before the deadline?

Supporters who have not engaged directly with the club in the last 12 months will be automatically opted-out if they do not opt-in before the deadline. Fans who are opted-out will no longer be contacted by the club with updates or offers.

What if I don’t want to opt in?

Then don’t do anything, you have nothing to worry about!

What does ‘my data’ mean?

The term ‘my data’ refers to all of the information that the club stores on its database about individual fans. The club like to collect the following data: name, postal address, phone number, email address and date of birth. This data is your personal information and you have the right to request the club remove this, should you wish.

Will my data be safe if I opt in?

Should supporters decide to opt-in, their data will be perfectly safe. Fans will only receive updates based on what they have agreed to with the club and fans’ data will not be used for any other purposes.

As part of our ongoing commitment to data transparency and protection, the club have updated its Privacy Policy and have included changes in support of the upcoming General Data Protection Regulation (GDPR).